Zsuzsanna Lőrincz
Hungary
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Zsuzsanna’s Selected Translation Work
Terms and text shown below represent Zsuzsanna’s contributions to TermWiki.com, a free terminology website and knowledge resource for the translation community.
sales-response function
A measure of the likely level of sales in a given period at different levels of expenditure on any of the major marketing mix variables.
értékesítési válaszadási funkció
A measure of the likely level of sales in a given period at different levels of expenditure on any of the major marketing mix variables.
seasonally adjusted
Seasonal adjustment removes the effects of events that follow a more or less regular pattern each year. These adjustments make it easier to observe the cyclical and other nonseasonal movements in a data series.
szezonális kiigazítással (számolva)
Seasonal adjustment removes the effects of events that follow a more or less regular pattern each year. These adjustments make it easier to observe the cyclical and other nonseasonal movements in a data series.
prorogue
To terminate legislative processions without dissolving parliament.
ülésszakot berekeszt; elnapol
Befejezi a törvénykezési folyamatot, anélkül, hogy a parlamentet feloszlatná.
coverage
A calculation of the size of the audience that will be exposed to an advertising message using a particular media vehicle.
elért közönség
A calculation of the size of the audience that will be exposed to an advertising message using a particular media vehicle.
senate
The smaller upper assembly in the US Congress, most US states, France, and other countries.
szenátus
The smaller upper assembly in the US Congress, most US states, France, and other countries.
demurrer
A pleading filed by the defendant that the complaint as filed is not sufficient to require an answer.
ellenvetés
A pleading filed by the defendant that the complaint as filed is not sufficient to require an answer.
sales tax
Tax imposed on the retail price of an item which is collected by the retailer.
fogyasztói adó
Tax imposed on the retail price of an item which is collected by the retailer.
focus groups
A method of data collection and a qualitative research tool in which a small group of individuals are brought together and allowed to interact in a discussion of their opinions about topics, issues, or questions.
fókuszcsoportok
A method of data collection and a qualitative research tool in which a small group of individuals are brought together and allowed to interact in a discussion of their opinions about topics, issues, or questions.
brand equity
The assignment of a capital value to a brand. Sometimes used to describe the intangible benefits associated with the use of a brand.
márka eszmei értéke
The assignment of a capital value to a brand. Sometimes used to describe the intangible benefits associated with the use of a brand.
takeover
When one management team (one firm) takes over the control of another.
átvétel; ellenőrzés megszerzése
When one management team (one firm) takes over the control of another.
